Boston researchers have concluded that scientific studies of the nutritional content of beverages are biased by whoever pays for the study. It's something that has long since been documented in pharmaceutical studies and taken as a given in nutrition studies, but here is the first documented study to prove it. Studies entirely funded by an industry (such as the American Dairy Council) were four to eight times more likely to produce results favorable to the funder. And, more significantly, not one of the 538 studies examined that had been fully funded by an industry found fault with that industry's beverage. Not one.
Home » Marketing » Milk: It Does the American Dairy Council Good
Tuesday, January 9, 2007
Milk: It Does the American Dairy Council Good
john walker | 9:11 AM | Marketing
Boston researchers have concluded that scientific studies of the nutritional content of beverages are biased by whoever pays for the study. It's something that has long since been documented in pharmaceutical studies and taken as a given in nutrition studies, but here is the first documented study to prove it. Studies entirely funded by an industry (such as the American Dairy Council) were four to eight times more likely to produce results favorable to the funder. And, more significantly, not one of the 538 studies examined that had been fully funded by an industry found fault with that industry's beverage. Not one.
Subscribe to:
Post Comments (Atom)
Search
Popular Posts
-
To www.notprincehamlet.com. Click here to be directed . . .
-
I'm happier for an Allen victory than I would have been for Lambert, but I've soured a bit on the Idol franchise after this go '...
-
One of my first ventures as Associate Pastor is to lead a Lenten small group called, "Writing As A Spiritual Practice." We're ...
-
The Monkey Chow Diaries NPH is bemused by the Monkey Chow Diaries. Here's a guy who has committed to eat nothing but the food that zoos ...
-
In a conversation with a trusted adviser last week, I was told that to go volunteer. Not only is volunteer service a good thing to do in it...
-
Here's what to do: advance the video of David Archuleta's final performance on American Idol last night to 1:58 and listen to the so...
-
has ordered YouTube to take down tons of its material. Jeff Jarvis of Buzz Machine thinks it's a foolish move (most of his readers dis...
-
Everybody does this, right? Ranks, classifies, lists. Especially when it comes to music, everybody has their favorites and rates them in rel...
-
Here we go: more Calvin, less blogger. All quotations taken from John T. McNeil's translation of Calvin's Institutes of the Christia...
-
As if the flow of content from NPH wasn't at a treacle already, now comes this distraction.
Blog Archive
-
▼
2007
(150)
-
▼
January
(30)
- Bombs or Ads?
- It's Gotta Be The Shoes
- Do You Really Want To Win?
- Super Bowl Pre-Game
- Mini Madness
- No, Seriously
- Food Network Subliminal Advertising?
- The Anti Advertising Agency
- Video Pancakes
- Super Bowl Ad Controversey
- TV Networks and Storytelling
- Politics and The Internet
- Pirate Ads
- I Knew Them When (Part II)
- American Idol's sixth season debuts tonight, and s...
- But Aren't They All Psychopaths?
- It's Not Just Milk
- The 39 Second Single
- You Fall off The Horse . . .
- Milk: It Does the American Dairy Council Good
- Technology and Disconnection
- Random Thoughts on Fox
- Audio of Rushkoff Interview
- Revolving Radio
- Another NPH First
- Ads on Cell Phones
- HDTV is Hot
- Good Stuff, I Mean Good Local Stuff
- Churchy Reversals
- Blogging The End
-
▼
January
(30)
No comments:
Post a Comment